Finding new clients is something that every doula has to do. Unlike a traditional business model where you win a client contract and work to

I’m often asked what I carry in my birth bag. the truth of the matter is that I carry a lot fewer things the longer

Learn how to assess the key internal and external factors impacting your doula business through a thorough SWOT analysis. This post provides a detailed explanation of SWOT and guides you through brainstorming strengths, weaknesses, opportunities, and threats specifically for your practice. Tips are included for conducting the analysis to clearly evaluate where your business excels and aspects to target in your upcoming goals and strategic plan.

Learn why developing a basic one-page business plan can help doulas avoid burnout and access valuable resources to grow their practice sustainably. This blog post outlines the top 3 benefits of planning and provides a framework doulas can use to quickly create their first foundational plan.

Learn why doulas need an Employer Identification Number (EIN), how to apply for an EIN online for free, basic bookkeeping tips, and business structures like sole proprietorships and LLCs in this guide to setting up your doula business.

Doula burnout is real and on the rise. Discover the subtle warning signs and what to do if you feel overwhelmed. Get tips for implementing sustainable self-care practices that allow you to thrive, not just survive, in this rewarding role.

Are you spending too much time tweaking social media posts instead of acquiring new doula clients? This blog provides strategies for doulas to evaluate how they allocate their limited time each week between activities that meaningfully grow their business versus non-essential ‘tasks. Learn tips for capturing more referrals, partnering with local professionals, and productively managing your marketing efforts.

As a doula starting your own business, selecting the proper bank account is one of your first important financial decisions. A dedicated business account keeps client payments separate from personal finances and offers tools to help your business grow successfully. However, with various account options available, deciding which features best suit your needs can feel daunting. This article will break down key factors to consider when choosing the right business bank account for your doula business.

Explore the importance of professional referrals in the doula community. Dive into effective strategies for building relationships, enhancing client care, and fostering collaboration in birthing and postpartum support. Elevate your doula practice through community connection.

Discover essential blog topics tailored for doulas to empower their website. From demystifying doula benefits, easing birth planning, to postpartum support, enrich your online presence and connect deeply with families seeking guidance.

You know as well as I do that our work isn’t just about supporting births – it’s about constantly learning, connecting, and understanding the different

Uncover the importance of ongoing and continuing education for doulas. Learn how staying current with science, earning credits, and exploring new topics can transform your practice.

Uncover the multifaceted role of a doula in facilitating and nurturing lactation for new parents. From education to night support, their assistance can be transformative.