Author name: Robin Elise Weiss

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Instagram Stories 101: Building Connection with Potential Clients

In the digital age, Instagram has emerged as a powerful tool for doulas looking to connect with potential clients. Instagram Stories, in particular, offers a unique and personal way to share your journey, knowledge, and the heartfelt moments of your work. In this guide, I’ll explore how you can use Instagram Stories to build meaningful […]

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Thriving in the Birth Room: Mastering Last-Minute Client Success as a Doula

In the unpredictable dance of birth work, doulas often find themselves in the position of receiving last-minute client requests. While this can be a source of anxiety, it also offers a chance to demonstrate flexibility, resourcefulness, and the ability to provide exceptional care under pressure. In this focused guide, we’ll delve into strategies for managing

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Three females standing at a board working on their business.

Assessing Your Doula Business for Growth

Learn how to assess the key internal and external factors impacting your doula business through a thorough SWOT analysis. This post provides a detailed explanation of SWOT and guides you through brainstorming strengths, weaknesses, opportunities, and threats specifically for your practice. Tips are included for conducting the analysis to clearly evaluate where your business excels and aspects to target in your upcoming goals and strategic plan.

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Do you regularly reach out to referrals as a way to grow your doula business?

Are You Playing at Your Doula Business?

Are you spending too much time tweaking social media posts instead of acquiring new doula clients? This blog provides strategies for doulas to evaluate how they allocate their limited time each week between activities that meaningfully grow their business versus non-essential ‘tasks. Learn tips for capturing more referrals, partnering with local professionals, and productively managing your marketing efforts.

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A doula researching a bank for her business on a laptop.

Choosing the Right Bank Account for Your Doula Business

As a doula starting your own business, selecting the proper bank account is one of your first important financial decisions. A dedicated business account keeps client payments separate from personal finances and offers tools to help your business grow successfully. However, with various account options available, deciding which features best suit your needs can feel daunting. This article will break down key factors to consider when choosing the right business bank account for your doula business.

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