Black Friday Deals for Doulas:
30% Off Doula CE Courses & Business Tools
November 28–December 1 (ET)
Use code 25BFCM at checkout.
Whether you’re preparing for DONA recertification in 2026 or want to organize the business side of your doula work, this is a simple way to move forward.
You’ll find downloadable CE-approved courses (1–4 hours), business trackers, social media templates, and ready-to-use resources – all designed for working doulas.
2026 Social Media Calendar for Doulas
The 2026 Doula Social Media Calendar gives you over 365 ready-to-use prompts and 200+ hooks to help you plan your content in minute, not hours. Designed specifically for doulas, it helps you stay visible without the burnout. Whether you’re brand new or growing steadily, you’ll have daily ideas you can post as-is or customize using the included AI writing companion, created just for birth professionals. No more blank caption boxes or late-night rewrites—just a calm, simple system that supports your voice, your schedule, and your real life. Use it in Canva or PDF format, and return to it anytime you need structure without the stress. New this year – GPT to write the social content for you!
This recorded workshop offers a practical, evidence-based look at how doulas can use TENS (Transcutaneous Electrical Nerve Stimulation) as a non-pharmacologic option for labor support. You’ll learn how TENS works, when it’s appropriate, and how to integrate it into your practice in alignment with DONA Standards of Practice. Includes a client tracker, demo videos, and guidance from Robin’s 30+ years in birth work. Approved for 3 CE hours from DONA International. TENS unit not included.
This customizable Canva set helps you introduce and explain TENS use in your doula practice with ease. It includes an editable info sheet plus social media templates you can personalize to share with clients or your community. Whether you’re offering TENS support, planning to rent or sell units, or simply want to spread the word, this set saves you time and helps you educate with clarity. Canva (free version) required. Access links provided on your invoice after purchase.
Feel more confident in every consultation.
This practical, self-paced class shows you how to lead doula interviews with clarity and confidence, without sounding scripted or salesy. Learn how to define your interview style, answer tricky questions, set the tone from the first hello to the follow-up, and handle hesitation with calm professionalism. Includes real examples, adaptable scripts, and guidance you can use right away.
Stay connected and confident after the consult ends. This class focuses on the often-overlooked space between the interview and the client’s decision. You’ll learn how to follow up without pressure, recognize common hesitation points, and keep communication warm and clear. Includes practical scripts, suggested timelines, and tools to help turn more interviews into bookings while staying true to your values and style.
Lead prenatal visits with clarity, confidence, and care. This self-paced class gives you a complete system for running effective, grounded prenatal meetings, whether in person or online. Learn how to set expectations, guide meaningful conversations, involve partners, and create a strong foundation of trust with your clients. Includes reusable frameworks, customizable talking points, and planning tools you can start using right away.
Support families with clarity while growing your client base.
This short class teaches you how to offer birth planning sessions as a low-cost, high-value service for potential clients. You’ll learn how to guide thoughtful, personalized birth plans using the skills you already have, along with ready-to-use tools from the course. Families leave with a clear plan, and you may leave with a new client. Includes 1 DONA-approved CE hour.
Be prepared when life interrupts birth work.
This class walks you through the essentials of building a reliable backup plan—so you and your clients are covered, even when things don’t go as planned. Learn how to choose the right doula backup, set clear expectations, navigate fair payment, and use backups strategically to protect your practice without burnout. Includes 1 DONA-approved CE hour.
A simple, no-pressure system for finding consistent local clients online. This workshop shows you how to use just three Facebook groups and 15 minutes a day to build trust and visibility in your local community. No paid ads, no awkward pitching. You’ll learn how to choose the right groups, connect through real conversations, and let your profile do the talking. Includes a 6-week action plan, message templates, visibility checklist, and 1 DONA-approved CE hour.
Establish your rate with clarity, confidence, and care. This class walks you through a step-by-step process for setting a doula fee that reflects your skills, experience, and the care you provide. Learn how to research local averages, evaluate your starting point, and structure your rate for growth over time. You’ll also get scripts for discussing fees with clients, handling questions or objections, and setting clear expectations from the beginning. Includes worksheets, client handouts, and tools to help you feel prepared and steady in every pricing conversation.
Simplify your content planning so you can show up consistently without the daily stress.
This focused class helps you create a month of doula-specific posts in one sitting using a simple batching system. Learn how to plan content that connects with your local audience, highlights your services, and stays true to your voice. Includes scheduling tips, templates, and a repeatable process you can use month after month to stay visible without burning out.
25 editable Canva templates made just for doulas so you can post with confidence and save time. Use them on Instagram, Facebook, in client groups, or emails—wherever you show up. Each template includes pre-written caption ideas and is fully customizable to match your voice and brand. Use them again and again as your services grow. No subscription, no guesswork—just a clear way to stay visible without starting from scratch.
Over 340 pre-shot, editable video clips made for doulas, so you can create content, teach, or connect with clients, without filming a thing. Use them in Reels, TikToks, classes, emails, or client resources. Add your own voiceover, text, or branding in Canva, and reuse them across your business. From pregnancy to postpartum and beyond, this library helps you show, not just tell, saving hours every week and keeping your content meaningful.
Doula Business Expense Tracker
Take the stress out of tax time.
This simple, ready-to-use Airtable tool helps you track income and expenses all year long, so your records stay organized, accurate, and easy to access. Designed for doulas who want less spreadsheet chaos and more peace of mind. Works with a free Airtable account.
Keep client praise organized and easy to access.
This simple Airtable tool helps you collect, store, and manage testimonials in one place. No more digging through emails or scattered notes. When it’s time to update your website, prep for an interview, or share on social media, your client feedback will be right where you need it. This tool works with a free Airtable account.
Stay on top of deadlines without the last-minute scramble.
This Airtable tool helps you track CE hours, certification dates, and important paperwork in one organized place. No more searching through files when it’s time to renew. Keep your records up to date and your recertification process stress-free. Works with a free Airtable account.
Plan ahead with confidence, not chaos. This Airtable tool helps you manage your backup doula network with ease. Keep track of availability, contact info, and specialties in one organized place. No more last-minute texts or forgotten details. Stay prepared and support your clients with calm, consistent care. Works with a free Airtable account.
This 1-hour class gives doulas a practical, evidence-based look at how to support clients using water in labor and birth. You’ll learn the difference between water labor and water birth, when and how hydrotherapy can help, and how to guide clients through their options with clarity and confidence. Includes real birth video examples, comfort tips, and guidance on navigating policies in different birth settings. Approved for 1 CE hour through DONA International.
This quick-reference guide helps you understand how to support clients with insurance reimbursement while protecting your time and boundaries. Learn what forms are involved, how the process works, and what doulas can, and can’t, do when it comes to filing. Perfect for doulas who want to simplify the paperwork, offer helpful guidance, and strengthen their business with clear, professional systems.
Stay organized and save time with the Doula Tracker Bundle. You’ll get five simple Airtable tools to help you manage client testimonials, backups, business expenses, continuing education, and go-to resources, all in one place. No more digging through notes or chasing paperwork. These trackers help your business feel clear, professional, and easy to run so you can focus on supporting families.
The Doula Resource Tracker helps you keep all your go-to links, referrals, and community contacts in one place so you’re never scrambling to find the right info. Whether you’re sharing a local lactation consultant, a helpful article, or a favorite product, this tool makes it quick to access and easy to update. Designed for doulas who want to support their clients with clarity and ease.
Track your income, set clear goals, and get a real-time view of your doula business with the Doula Business Dashboard. Whether you’re just starting out or juggling multiple income streams, this Airtable-based tool gives a deeper dive into metrics and business growth. No subscriptions, no annual fees. Just a reusable system that helps you make smarter business decisions year after year. Perfect for doulas who want clarity, confidence, and control over their numbers without overcomplicating things.
Use AI tools thoughtfully to support your work, not replace it. In this class, you’ll learn how to simplify admin tasks, organize client communication, and save time using AI, while staying aligned with the care, ethics, and boundaries that define quality doula practice. No tech background needed. Just clear, practical guidance for real-world use.
Be prepared when life interrupts birth work.
This class walks you through the essentials of building a reliable backup plan—so you and your clients are covered, even when things don’t go as planned. Learn how to choose the right doula backup, set clear expectations, navigate fair payment, and use backups strategically to protect your practice without burnout. Includes 1 DONA-approved CE hour.
Doula Business Basics
The Doula Business Basics Course is a 6-module online training designed to help you build a steady, sustainable doula practice. Whether you’re just starting out or trying to turn a slow season around, this course gives you the tools, structure, and support to run your business with confidence. From pricing and branding to systems and client flow, you’ll learn how to simplify the business side so you can focus more on your clients and less on trial and error. Includes 4 CE hours from DONA International and access to a private support community.